How Learning Deck Secured Enterprise Clients with Gen AI & Digital Transformation Training

About the Client

Learning Deck is a corporate training company providing workshops in Generative AI and Digital Transformation. Their focus was on B2B clients, but they faced long sales cycles and struggled to reach decision-makers effectively.

Challenges

Long Sales Cycles: Corporate decision-making took months, slowing revenue growth.
Low Awareness: Enterprises weren’t aware of Learning Deck’s niche training programs.
Hard to Reach Decision-Makers: Campaigns weren’t reaching C-level audiences effectively.
Weak Digital Funnel: Landing pages lacked enterprise authority elements.
High CPL: Previous campaigns attracted irrelevant leads, inflating costs.

Solutions

We built a 360° marketing funnel using Google Ads, Meta Ads, YouTube Ads, and high-converting landing pages to position Learning Deck as a credible partner for enterprise digital training.

Google Ads

Strategy: Capture high-intent corporate leads searching for Gen AI and Digital Transformation training.
Execution: Ran keyword campaigns targeting “corporate AI training” and “digital transformation workshops.” Optimized ad copy for ROI-focused messaging.
Outcome: Generated 40+ enterprise inquiries directly from search traffic.

Meta Ads

Strategy: Build visibility among decision-makers and retarget engaged professionals.
Execution: Created campaigns targeting IT, HR, and L&D leaders with case studies and testimonials.
Outcome: Delivered 320+ qualified leads in the B2B segment.

YouTube Ads

Strategy: Establish authority through video storytelling and thought leadership.
Execution: Promoted clips from corporate workshops and Gen AI applications in enterprises.
Outcome: Achieved 70,000+ views, boosting authority and brand recall.

High-Converting Landing Pages

Strategy: Create credibility-driven pages tailored for enterprise clients.
Execution: Redesigned landing pages with ROI stats, case studies, and enterprise-focused CTAs.
Outcome: Conversion rate improved 2.1X, making ad spend more efficient.

Results

320+ Qualified Corporate Leads generated.
40+ Enterprise Inquiries from high-intent search campaigns.
2.1X Landing Page Conversion Rate, improving deal flow.
70,000+ YouTube Views, positioning Learning Deck as an authority in B2B training.

With Meta, Google, and YouTube Ads backed by authority-focused landing pages, we helped Learning Deck break through long sales cycles and consistently secure enterprise clients.